Amy Bobel serves as Keystone’s State Vice President for Michigan and Ohio, bringing more than 15 years of experience in insurance, sales leadership, and partner development to her role. Since joining Keystone in 2022, Amy has worked closely with independent agency partners to strengthen operations, expand market opportunities, and support long-term, sustainable growth.
Amy’s background includes extensive experience in carrier sales and marketing roles, including time with Travelers and The Hartford, where she partnered with agencies to drive growth and strengthen carrier relationships. This experience gives her a strong understanding of both agency and carrier dynamics and allows her to connect partners with the right resources to meet their goals.
Amy is known for her relationship-driven leadership style and commitment to the independent agency channel. She is passionate about connecting agencies with the right Keystone resources, insights, and partnerships to help them compete and thrive in an evolving insurance landscape.
Amy earned her Bachelor of Business Administration from Western Michigan University.